Blog
How Will Climate Change Affect Craft Brewers?
Sometimes a problem is so expansive or daunting that it's best to put it in practical terms people can easily relate to. So here it is beer drinkers: if the current rate of climate change isn't significantly slowed in the very near future, some of the ingredients in...
Mad River Brewing Unveils First Logo Under Yurok Ownership Emblem, Honors Company’s Original Ethos, Tribal Heritage
PR / Humboldt County, CA (May, 2020) - The Mad River Brewing Company’s award-winning craft ales will soon brandish an incredible new illustration that honors the business’s deep roots in Humboldt County, while clearly identifying it as a distinctly Yurok Tribe-owned...
Lion Becomes Australia’s First Carbon Neutral Brewer
In November 2019, Lion signalled its intent to achieve Climate Active certification in 2020. PR / AUSTRALIA (May 2020) - Lion is proud to announce that it has become Australia’s first large-scale carbon neutral brewer. By complementing its ambitious carbon reduction...
How Beer Brewers are Embracing Sustainability
STORY LINK / USA (May, 2020) - If you speak with people in the beer industry about sustainable practices, one thing quickly becomes clear: Brewing, in general, is not an environmentally friendly business. “Beer is about as wasteful a product you can imagine,” says Joe...
Elements of Beer: Recycling Hops in the Brewhouse
STORY LINK / USA (May, 2020) - Think you need to throw out all that fragrant green sludge? Maybe you don’t. A few American brewers are experimenting with reusing spent dry hops, and the results are intriguing. “The United States changed dry hopping,” he says. At...
Branding Brews Podcast: A Deep Dive Into the Troubling Use of Unsustainable Plastics in Craft Beer
In late July of last year (2019) I had the opportunity to discuss the problematic nature of plastic as it relates to the craft beer industry. It was inspired by an in-depth piece I wrote for the Mass. Brew Bros. blog, How to Be An Eco-Friendly Craft Beer Drinker....
Examining BrewDog’s sustainable ethos
STORY LINK / United Kingdom (May, 2020) - But one of the most notable things about BrewDog isn’t its marketing stunts, independent mindedness or even it award-winning brews – it’s the company’s social and environmental conscience. BrewDog makes it a mission to help...
Toronto brewery piloting sustainable delivery option
STORY LINK / TORONTO, CA (May, 2020) - One of Toronto’s local beer purveyors is working to reduce packaging while deliveries are at a high point. In the midst of this ongoing global crisis, it makes sense that environmentally-friendly actions that were emphasized in...
How to Make Sure Your “Infinitely Recyclable” Aluminum Beer Cans Actually Get Recycled
More and more these days the craft beer industry touts the environmental advantages of packaging its beverages in aluminum cans. And for good reason: aluminum, or aluminium as much of the world prefers, is lighter than glass and therefore requires less energy use for...
Sufferfest Beer Co. Introduces New Low Calorie Beers
PR / SAN FRANCISCO, USA (May, 2020) — Sufferfest, brewing the highest-quality and most flavorful low-calorie beer for the athlete in all of us, proudly announces the relaunch of their purpose- brewed mixpack and introduces two new brews, Gut Check IPA and Shred...